The blog, page 6.

Swipe files, references, and marketing examples worth stealing from. Ngl, it's mainly for SEO.

  1. 22 July 2024 · Moodboards The best moodboard apps The moodboard apps worth using: canvases like Milanote and Figma, image tools like Pinterest and Cosmos, and libraries like Savepad you can search by colour.
  2. 8 July 2024 · Swipe files How to use the Meta Ad Library to see every ad your competitors run Search any brand's live Facebook and Instagram ads, spot the ones that are working, and save them before they get switched off.
  3. 24 June 2024 · Alternatives Milanote alternatives Milanote is great on a canvas and a pain as a library. The alternatives worth trying, depending on whether you plan projects, collect references, or both.
  4. 10 June 2024 · Alternatives Are.na alternatives Are.na is a calm, ad-free place to collect things in public. The alternatives if you want a private work library, better search, or more than links and images.
  5. 22 May 2024 · Bookmarks Visual bookmark managers A visual bookmark manager shows a preview of each link so you recognise it at a glance. What counts as visual, which ones keep a real screenshot, and how to pick.
  6. 13 May 2024 · How to Too many tabs open? How to actually close them Why you keep 80 tabs open, and a ten-minute way to get down to five: sort them into done, now, later, and never, save the later ones properly, and close the rest.
  7. 23 April 2024 · Landing pages Hero section examples Hero section patterns that work, from product-first heroes to one-line promises, with real dev tool and SaaS homepages and the mistakes that cause bounces.
  8. 8 April 2024 · Bookmarks How to export your X (Twitter) bookmarks before you lose them X doesn't give you an export button for bookmarks. Here are the ways that actually work, what each one gets you, and where to put them afterwards.
  9. 25 March 2024 · Marketing resources Developer marketing resources, from someone who's been doing it a while The developer marketing and DevRel reading I'd hand anyone starting out: basics, case studies, docs worth copying, newsletters, and people to follow.
  10. 13 March 2024 · Ads How to calculate break-even ROAS Break-even ROAS is the return on ad spend where you stop losing money. The formula, worked examples at different margins, and the mistakes people make.
  11. 29 February 2024 · Alternatives Foreplay alternatives Foreplay is built for paid social teams and starts at $49 a month. The alternatives if you save ads alongside pages and emails, work alone, or want a smaller bill.
  12. 9 February 2024 · Email Cold email examples Cold email examples for B2B sales and favours: the structure behind the ones that get replies, subject lines that get opened, and the tells that get deleted.